My English vocabulary is not versatile enough to
differentiate between a warranty and a guarantee. I look into my
dictionary." a warranty is a guarantee given to the buyer." I
wondered "What then could be a guarantee?" " a formal promise
that a thing is of specified quality and durability" the scholarly book said so. If so what is the
need for a warranty at all? I am a common lay person and tend to believe in the
spoken words on a purchase rather than
the minuscule lettering on the guarantee
and warranty card stamped and
sealed and given in the 'royally' embossed envelope of the store!
"Mam....If there is any problem with the
stove please bring it straight to the
shop or if you call up this number the company rep would come to your place to
set it right"
We bought an induction stove and this type of noble guarantee indeed over whelmed us and
were back at home as highly satisfied
customer! At this juncture I remembered
this great saying of Gandhiji which I read somewhere :
“A customer is the most important visitor on our
premises. He is not dependent on us. We are dependent on him. He is not an
interruption of our work. He is the purpose of it. He is not an outsider of our
business. He is part of it. We are not doing him a favour by serving him. He is
doing us a favour by giving us the opportunity to do so.”
Unfortunately this ideal guarantee was put to test
within 10 days of its existence when the stove bonked! I was extremely happy when I met my sales
girl right as I entered the shop and explained the problem with the induction
stove.
Her demeanour
changed right away."You cannot bring this here." was her curt
reply.
"But you instructed us to bring it to your show
room if ever there is a problem and your place is closest to my house."
"I never said that" She was emphatic.
I gaped at her
in disbelief!
What both of us heard ten days back is right royally
denied!
Either to conceal her folly or as a peace offering to
my opened mouth expression of disbelief, she asked me to contact the toll free
number and concerned person would come home to do the needful.
But I never
thought the number would lead me to the
modern ethos of merry go round if ever a complaint had to be made!
This merry go round rotates like this:
Dial the toll
free number and a sweet voice wishes you
profusely and tells how happy and jolly it was to have you as the customer.
"Oh jolly good..... I am in collusion with an
exemplary service provider!" I
float around!
But there ended the alpha and omega of this impressive reception!
The voice then
goes into the robotic mode wherein your linguistic talent is verified by pressing the buttons one two
three and so on. You obey. With another
voice announcing about a queue making
you listen to a unknown western music tune intercepted by queue status ! You
hold on till the voice of your preferred
language come into the fore. After
listening to your crisis and the request to send someone home to repair the
said item the voice said
"You have to take it to the repair centre mam.....
No one will come home you have to take it to the repair centre."
I reprimanded the sales girl with Jim Carey's movie
title 'Liar Liar'! "
The voice gave me the address. "Can you give your
name for reference?"
"Not necessary mam..... this number would
suffrice."
That was the last words from the most insensitive
customer service gang.
Here is another episode for you:
"Just a few months back I bought this
phone.... now it has a mind of its own
and keeps cutting me off without any warning." I called a well-known superstore, my regular
supplier of white goods.
"I am really sorry mam.... but that is how things are.....Use and throw is the norm."
I think of the
days when the phone used to be an
immovable property like your easy chair, alarm piece, radio etc. and served for
generations!!
I felt like throwing the thing at the shop man.... but
at least he had the courtesy to reply
me.
This is a narrative as told by an acquaintance of mine.
The children who are settled abroad wanted to keep their mother comfortable and
happy in Chennai and whenever there was visit to the native land they made it a
point to replace the old gadgets with the latest ones and this time it happened
to be a 40" TV. For the mother it didn't matter at all. She belonged to
the bunch of level headed oldies who would vouch that a Benz car or an Ambassador car didn't make
any difference at all as long as it served its purpose. One day as she was watching
her beloved programme in the new TV
there was a big thud and the TV conked off. She tried to call the shop but
since the whole show of complaint had gone robotic and an assured a ride in the
merry go round her feeble efforts to find a solution was in vain.
At the end it turned out the tube had burst and there
was no guarantee for it!
"Let this sleeping dog sleep till it's owners come
back to sort out the issue" She
told herself and happily shifted to her old TV
enjoying life contentedly!
More than the
savvy new technology her old nerves
needed the rest sans the pressure dealt out by bothersome system.
The sudden failure of the RO plant at a crucial
juncture of seasonal congregation at my home compelled me to take a ride in the
free merry go round amusement again.
The voice calmly asks you if the machine was under AMC. Baffled by this abbreviation you whimper. It
elaborates and clears my ignorance as Annual Maintenance Contract
And the voice
continued " In its absence you have to pay for the repair and
replacements...."
And the
estimated amount was equal to half of the purchase price!
With an angry note I disconnect and go in search of
that precious AMC and lo and behold it was sitting in the file hale and
healthy!
After the repetition of the whole formula the voice at
last acknowledged my precious paper and said "Yes mam..... please note
down your specific complaint number and your call will be attended to within 24
hours and as an added assurance said " In case your call is not attended
you are welcome to make a toll free call referring to this complaint number. Thanks for calling
us. Always at your service."
"My left foot toe....." I cursed. Do you need any more annoyance for the day?!
As if the 24 hour period was not enough
the voice had the audacity to suggest that I can go for one more of free merry
go rounds as a big bonus!!
"May I know your name please? In case I want to
call you.."
"No need mam........ this complaint number will
suffice."
Nice escape route..... With nil name you are caught up
in the merry go round trap eternally!
"Is the company going to pay for the quality water for multiple purpose of cooking
and drinking for these two days to a
house full of foreign guests?!
Like Francis Thompson in his poem “Hound of Heaven”
says “ ………if the pulp is so bitter how can the rind be tasted” , if I, a lady
with common sense intact with a workable tolerance level couldn't manage how do
you expect lesser ones to deal with these multifarious problems?!
"You are all negative. Are there no positive
points in the whole system?" I can hear you chastising me. I am indeed a
fair minded person and please continue.
The other day one of the girls from my old organisation
came home for a visit with her family. They wanted to get our blessings as their
son is appearing for his first government exam. As we were talking she thanked
me for the mixer we gave on the occasion of her wedding.
"It still works beautifully mam....."
My goodness! After fifteen years! Those must be the
days when companies manufactured their gadgets to high standards instead of the
modern trend of sub-contracting them to
other nations less bothered about the quality of product sent to an under
developed country like India!
'Use and Throw' is the name of the game!
Here is a 'piece de resistance' I am offering you as a good positive person.
One day we met one of our close relative and during the course of the conversation he
mentioned about a clock which his dad bought in 1960.
"You know Magi .....my dad would not allow anyone
to wind the clock till the day he became very sick. From then on it became my
sacred duty!
" Are you holding the guarantee paper still?"
I wondered
This versatile man who could take a car apart and redo it to perfection
laughed. " It is written down on its face Magi."
I was
bewildered! Can you ever believe that a clock is given a guarantee period
of 50 years and what sort audacity the
company should possess (on its quality)
to exhibit the guarantee right on the
face!!!?
I equate this
with our modern day guarantee cards with
incomprehensible miniscule letterings and 'conditions apply' secret
appendage never to be known to us , the
ignorant lot!
Even after 60 years the old grand dame is ticking
well!! And as a reverence to the real meaning of the word guarantee I am happy to make the proud owner and his
clock the hero and heroine of my blog!